Vertical Bundles — Energy and Utilities

Vertical Bundles — Energy and Utilities

Vertical Bundles — Energy and Utilities

The Energy & Utilities Insights Bundle comprising the basic amenities, such as security systems,solar roofing,vehicle service centers,home remodellers' and many more. This helps to create an unified ecosystem for your customers and prospects and the keys in the details` object represents a Person Summary.

{
  "name" : null,
  "age" : {
    "value" : 40
  },
  "gender" : null,
  "household" : {
    "familyInfo" : {
      "numberOfChildren" : "2"
    },
    "homeInfo" : {
      "dwellingType" : "Business",
      "dwellingTypeIndicator" : "S",
      "householdEducation" : "College",
      "householdEducationIndicator" : "S",
      "lengthOfResidence" : "20+ yrs",
      "lengthOfResidenceIndicator" : "S",
      "homeHeatSource" : "Steam",
      "familyComposition" : "9"
    },
    "presence" : {
      "presenceOfChildren" : "Y",
      "presenceOfChildrenIndicator" : "H"
    },
    "finance" : {
      "income" : "$30,000 - $39,999",
      "incomeIndicator" : "H ",
      "netWorth" : "$150,000 - $249,999"
    }
  },
  "demographics" : {
    "age" : {
      "value" : 40
    },
    "homeInfo" : {
      "homeOwner" : "Definite Renter",
      "homeOwnerIndicator" : "S"
    },
    "enthusiasts" : {
      "niches" : "Chic Society"
    },
    "maritalInfo" : {
      "maritalStatus" : "Married",
      "maritalStatusIndicator" : "S"
    }
  },
  "emails" : [ ],
  "phones" : [ ],
  "profiles" : { },
  "locations" : [ ],
  "employment" : [ ],
  "photos" : [ ],
  "education" : [ ],
  "urls" : [ ],
  "marketTrends" : {
    "enthusiasts" : {
      "breakfastDining" : "Unlikely"
    },
    "customers" : {
      "plantoPurchaseSmartHomeProducts" : "Likely"
    },
    "consumers" : {
      "doitYourselfer" : "Unlikely",
      "homeRemodelers" : "Unlikely",
      "intheMarkettoPurchaseaHome" : "Likely",
      "plantoPurchaseHomeSecuritySystems" : "Unlikely",
      "vehicleDIYrs" : "Likely"
    },
    "purchasers" : {
      "homeWarranty" : "Likely"
    },
    "users" : {
      "publicTransportation" : "Highly Likely",
      "solarRoofingInterest" : "Unlikely",
      "vehicleServiceCenter" : "Likely"
    }
  }
}
Properties
full.name string The full name (first and last) of the individual.
details.age.value integer The age in years of the individual.
details.gender string The gender of the individual.
Properties: details.household
familyInfo.Numberofchildren string The number of known children in the household; Unknown should not be interpreted as "No" children.
homeInfo.Dwellingtype string This indicate the type of structure of the building in which the household resides.
homeInfo.Dwellingtypeindicator string Advantage dwelling type indicator.
homeInfo.Householdeducation string Median school years completed by adults age 18 or older.
homeInfo.Householdeducationindicator string household education indicator.
homeInfo.Lengthofresidence string This indicates the length of time a household has been identified at this address.
homeInfo.Lengthofresidenceindicator string length of residence indicator.
homeInfo.Familycomposition string This represents the makeup of the household, such as married couple with children, married couple with no children or single female with no children.
presence.Presenceofchildren string Child present in household; Unknown should not be interpreted as "No" children.
Properties: details. household. finance
Incomeindicator string This reflects whether data is sourced via self-reported income or inferred.
Incomeindex string Reflects an index comparing a household's income to the average income for the county in which the household resides..
Networth string This estimates the Net Worth model. Value equals household's asset minus liabilities.
Properties: details.demographics
age.value string The age in years of the individual.
homeInfo.Homeowner string Classification of household head as an owner/renter.
homeInfo.Householdeducationindicator string household education indicator.
enthusiasts.niches string A specialised segment of the consumers.
maritalinfo.Maritalstatus string Marital status of individual.
maritalinfo.Maritalstatusindicator string individual marital status indicator.
Properties: details.surveys
hobby.Careeradvancementcourses string This model indicate the Interest present in Household for career advancement courses as a hobby.
Additional Properties
emails object string Object representing additional known email addresses.
phones object string Object representing additional known phone numbers.
profiles.\{platform}.url string URL to the profile on the social platform.
profiles.\{platform}.bio string Bio of the profile from the social platform.
profiles.\{platform}.service string Name of the social platform.
locations\[n].city string The "city" portion of the location address .
locations\[n].region string The region portion of the location address, typically a state or province.
locations\[n].regionCode string An abbreviated or code-based representation of the region.
locations\[n].country string The country portion of the location address.
locations\[n].formatted string The formatted address.
employment.name string The name of the organization/place of employment.
employment.current string Indicator of whether or not this is the current place of employment.
employment.title string Job or position title.
photos\[n].label string The type of photo.
photos\[n].value string The URL to the photo.
education\[n].name string The name of the school/university attended.
education\[n].degree string The degree or focus of study.
education\[n].end.year object string Object representing the last year, month and day attended.
urls\[n].value string The URL of the website.
Properties: details.marketTrends
enthusiasts.Breakfastdining string This model ranks consumers based upon their likelihood dine out frequently for breakfast.
customers.Plantopurchasesmarthomeproductscustomers string This model ranks consumers based upon their likelihood to be plan to purchase smart home products.
consumers.Doityourselfer string This model consumers based upon their likelihood to complete their own moderate to large home improvements.
consumers.Homeremodelers string This model ranks consumers based upon their likelihood to do home re modeling projects.
consumers.Doityourselfer string This model consumers based upon their likelihood to complete their own moderate to large home improvements.
consumers.Inthemarkettopurchaseahome string This model ranks consumers based upon their likelihood to purchase a condo/apartment/house in next 12 months.
consumers.Plantopurchasehomesecuritysystems string This model ranks consumers based upon the likelihood to purchase a security system in the next 12 months.
consumers.Vehiclediyrs string This model ranks consumers based upon their likelihood to always do their own vehicle maintenance/repairs.
purchasers.Homewarrantypurchasers string This model ranks consumers based upon their likelihood to purchase a home warranty in the next 12 months.
users.Publictransportationusers string This model ranks consumers based on their likelihood to regularly use public transportation (eg: trains, bus).
users.Solarroofinginterest string This model ranks consumers based upon their likelihood to be interested in solar roofing.
users.Vehicleservicecenterusers string This model ranks consumers based upon their likelihood to always service their vehicle at service centers (Midas, Sears) versus going to a local auto mechanic.